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| 134 | 5G, AI reshape mobile trade-ins in record-breaking Q3 (簡訳:5GとAIが記録的な第3四半期のモバイル下取りを変革) | ----------- | |
| ComputerWeekly.com | 2024-11-25 21:50 | ????0? | |
| Recording a three-month period in which a number of milestones were reached, both in terms of revenue and device type, Assurant’s Mobile trade-in and upgrade industry trends report for the third quarter of 2024 has revealed a marketplace in which a total of $1.09bn was returned to consumers – representing a significant leap in value that highlights the growing popularity of trade-in programmes and the secondary device market – with 5G devices taking an unprecedented lead as regards the top products traded in.What makes the value figure so notable, said the report, was that historically, the fourth quarter of the year marks the peak of the trade-in cycle, when trade-in programme returns to customers surpass the $1bn mark in total returned value to consumers. This is the first time that milestone has been reached in any third quarter in the history of the report.From a device perspective, the report also showed the acceleration of consumers turning in 5G-enabled devices across both Android and iPhone models. Specifically, the three-year-old iPhone 13 became the most turned-in device from trade-in and upgrade programmes this past quarter, surpassing the iPhone 11 and iPhone 12.“With the recent introduction of new devices that feature capabilities such as AI, consumers are trading in newer, 5G-enabled devices and benefiting from their higher value – which in turn increases the availability of faster connectivity for secondary device consumers,” he said. “We’re proud that Assurant plays a vital role in expanding global access to 5G capabilities by helping bridge the digital divide through our mobile trade-in and upgrade programmes while promoting circularity.” -- ???????? | |||
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